Mark Jenkins is Professor of Business Strategy and Group Head of Strategy at Cranfield School of Management. He is a researcher, author, adviser, speaker and teacher.
Mark’s work focuses on the area of competitive strategy and high performance culture. He is the author of a number of books on strategic management issues, including Performance at the Limit: Business Lessons from Formula One Motor Racing, Advanced Strategic Management and The Customer Centred Strategy. He has published numerous journal articles and is on the editorial boards of Long Range Planning, Organization Studies and the Journal of Management Studies. He has a particular expertise in the area of motorsport which he uses in both his teaching, consulting and research activities.
Mark frequently appears in the media, in the press: The Financial Times, The Times, The Mail on Sunday, Sunday Business, Sunday Times, Guardian and USA Today. On radio: Today, BBC Radio 4; BBC Radio Scotland; BBC World Service News, The World Tonight and BBC Radio 5 Live. On TV: Channel 4 News; BBC News 24; BBC Look East; and German TV. His co-authored book: Performance at the Limit was made into a BBC World series: Formula for Success.